From campaign activations to anti-counterfeit programs.
Commercial model
A serious rollout includes product identity, visual assets, claim rules, mobile passport, dashboard, alerts, integrations and support. Hardware is only one layer.
Pilot: validate one product line, batch or edition with real users.
Hardware: NFC, QR, seals or cards according to risk and volume.
Platform: authentication, passport, warranty, benefits, analytics and alerts.
Scale: reseller or white-label rollout with governance and integrations.
Events, marketing and simple tracking.
Quote by volume
High-confidence authentication.
Pilot scope + encoded hardware + SaaS
Quick estimate for hardware spend, SaaS fee and activation scope.
What are you modelling?
Choose vertical, volume, security and channel. The model separates program cost, protected product value and possible margin without forcing a spreadsheet.
First-year investment
USD 25,264
Total cost per unit
USD 1.01
Protected product value
USD 450,000
Cost over protected value
5.6%
Simple read
For an enterprise client, the key number is protection cost per unit against product value and the commercial data unlocked after the tap.
Units to recover investment
1,404
Average value per unit: USD 18.00
Estimated active coverage
92%
23,000 tags
Average value per unit
USD 18.00
Protected product value: USD 450,000
How to read it
Annual investment = tags + encoding + setup + SaaS. ROI is read against protected value, fraud reduction and post-tap sales.
Tag profiles by budget and risk
Technology is selected by business goal: content, serialization, SUN anti-replay, physical tamper or tokenization. A rollout can combine visible QR/GS1 with NFC so it stays affordable and scalable.
Recommended for this estimate
Recommended for this estimate
Hardware + encoding
USD 12,300
Setup / go-live
USD 2,200
Annual SaaS
USD 10,764/year
Activatable tags
23,000 tags
Assumptions
Includes estimated physical tag cost (QR/GS1 from cents, NTAG213/215 low cost, NTAG424 DNA TT up to about USD 1 landed in Argentina), encoding, annual SaaS and setup. Protected value uses average ticket by vertical to explain ROI, loyalty and post-tap sales.
Analytics scope: Extended / Recommended plan: SECURE NTAG215/424 DNA
Investor fast lane
We can model USD 25k or USD 50k across chips, encoding or software-only with margin and rollout scenarios.